JEA/NSPA National High School Journalism Convention

April 7-9, 2022

Westin Bonaventure Los Angeles

spring.journalismconvention.org

The spring convention of Journalism Education Association and National Scholastic Press Association will return in person, and the site will have something for everyone.

Even better, it’s an on-site opportunity for sponsors to reach decision-makers in scholastic media.

With dozens of learning sessions from experienced journalism advisers and media professionals, the convention will give attendees that much-needed boost to conclude the academic year.

Programming over three days will encompass trend-setting topics, and students and advisers will celebrate success with the nation’s top awards in scholastic media —

NSPA’s national Pacemaker Awards in Innovation, Literary Magazine, Online and Yearbook

The First Amendment Press Freedom Award

JEA Journalist of the Year finalists, National Student Media Contests, Journalist of the Year and Aspiring Young Journalist Award and

NSPA Best of Show Awards for the convention

This category offers tremendous brand exposure, with prominent positioning throughout the convention.

Please review the specifications and deadlines below.

Options for Diamond Sponsors

Pick one option with this sponsorship package —

• Printing and delivery of the convention program, which can be provided in-kind. 
• Convention lanyard for name badges, with sponsor logo printed on the lanyard with NSPA and JEA logos. 
• Adviser tote bags, with logo featured prominently on the bag design.

Benefits for Diamond Sponsors

Exhibit opportunities

• 40×10-foot booth space, including 8-foot drapery black wall, 3-foot side drape, table and chairs.
• Opportunity to increase booth size in 10×10-foot increments, $600 each, no limit.

Promotional materials preceding the convention

• Logo inclusion in all convention promotional emails.
• Prominent recognition on the convention website as a Diamond Sponsor, with company logo linked to your website.
• Pre-convention sponsor email sent to all attending advisers.

Sponsored live session

Opportunity to lead one on-site training workshop for up to 50 attendees within the exhibit hall. Workshops will be promoted in the convention program, app and social media.

Signage and visibility at the convention

• Logo recognition as a Diamond Sponsor on convention signage.
• Two-page spread color advertisement and logo recognition in the printed convention program, distributed to all attendees and speakers.
• Logo recognition, descriptive paragraph and direct link to your website on the sponsor page of the convention app.
• Banner ad in the convention app.

Additional promotion

• Opportunity to submit one promotional item to be inserted in the adviser tote bag.
• One pre-convention sponsored tweet sent by the @NHSJC Twitter account, shared by @NSPA  and @NationalJEA.

Convention registrations

• Four complimentary full-convention registrations per table. (Additional full-convention registrations for sponsor staff available at $175 each.)

This category offers a high level of brand exposure, with prime positioning through the advance promotional campaign and on site at the convention.

Please review the specifications and deadlines below.

Option for Gold Sponsors

Pick one option with this sponsorship package —

• Sponsorship of online registration, with company logo posted on online registration landing page and acknowledgment as a convention sponsor. 

• Sponsorship of the Saturday adviser awards luncheon. Includes two tickets and signage.

• Scholarship sponsorships for up to 50 students’ registrations.

Benefits for Gold Sponsors

Exhibit opportunities

• 30×10-foot booth space, including 8-foot drapery black wall, 3-foot side drape, table and chairs.
• Opportunity to increase booth size in 10×10-foot increments, $600 each, no limit.

Promotional materials preceding the convention

• Logo inclusion in all convention promotional emails.
• Prominent recognition on the convention website as a Gold Sponsor, with company logo linked to your website.

Signage and visibility at the convention

• Logo recognition as a Gold Sponsor on convention signage.
• Full-page color advertisement and logo recognition in the printed convention program, distributed to all attendees and speakers.
• Logo recognition, descriptive paragraph and direct link to your website on the sponsor page of the convention app.
• Banner ad in the convention app.

Additional promotion

• Opportunity to submit one promotional item to be inserted in the adviser tote bag.

Convention registrations

• Four complimentary full-convention registrations per table.
  (Additional full-convention registrations for sponsor staff available at $175 each.)

This category offers brand exposure prior to and during the convention.

Please review the specifications and deadlines below.

Options for Silver Sponsors

Pick one option with this sponsorship package —

• Sponsor splash page ad on the convention mobile app’s front page.
• Reporters notebooks given to attendees, with sponsor logo on the front cover.

Benefits for Silver Sponsors

Exhibit opportunities

• 20×10-foot booth space, including 8-foot drapery black wall, 3-foot side drape, table and chairs.
• Opportunity to increase booth size in 10×10-foot increments, $600 each, no limit.

Promotional materials preceding the convention

• Logo inclusion in all convention promotional emails.
• Prominent recognition on the convention website as a Silver Sponsor, with company logo linked to your website.

Signage and visibility at the convention

• Logo recognition as a Silver Sponsor on convention signage.
• Half-page color advertisement and logo recognition in the printed convention program, distributed to all attendees and speakers.
• Logo recognition, descriptive paragraph and direct link to your website on the sponsor page of the convention app.
• Banner ad in the convention app.

Additional promotion 

• Opportunity to submit one promotional item to be inserted in the attendee tote bag.

Convention registrations

• Four complimentary full-convention registrations per table.
  (Additional full-convention registrations for sponsor staff available at $175 each.)

This category offers brand exposure prior to and during the convention.

Please review the specifications and deadlines below.

Option for Bronze Sponsors

Pick one option with this sponsorship package —

• Sponsorship of Friday adviser hospitality, starting at 7:30 a.m. April 8. 

• Sponsorship of Saturday adviser hospitality, starting at 7:30 a.m. April 9.

Benefits for Bronze Sponsors

Exhibit opportunities

• 10×10-foot booth space, including 8-foot drapery black wall, 3-foot side drape, table and chairs.
• Opportunity to increase booth size in 10×10-foot increments, $600 each, no limit.

Promotional materials preceding the convention

• Logo inclusion in all convention promotional emails.
• Prominent recognition on the convention website as a Bronze Sponsor, with company logo linked to your website.

Signage and visibility at the convention

• Logo recognition as a Bronze Sponsor on convention signage.
• Half-page color advertisement and logo recognition in the printed convention program, distributed to all attendees and speakers.
• Logo recognition, descriptive paragraph and direct link to your website on the sponsor page of the convention app.

Additional promotion

• Opportunity to submit one promotional item to be inserted in the attendee tote bag.

Convention registrations

• Four complimentary full-convention registrations per table.
  (Additional full-convention registrations for sponsor staff available at $175 each.)

This category offers brand exposure prior to and during the convention.

Please review the specifications and deadlines below.

Benefits for Friend Sponsors

Exhibit opportunities

• 10×10-foot booth space, including 8-foot drapery black wall, 3-foot side drape, table and chairs.
• Opportunity to increase booth size in 10×10-foot increments, $600 each, no limit.

Promotional materials preceding the convention

• Logo inclusion in all convention promotional emails from July to November.
• Prominent recognition on the convention website as a Friend Sponsor, with company logo linked to your website.

Signage and visibility at the convention

• Logo recognition as a Friend Sponsor on convention signage.
• Half-page color advertisement and logo recognition in the printed convention program, distributed to all attendees and speakers.
• Logo recognition, descriptive paragraph and direct link to your website on the sponsor page of the convention app.

Convention registrations

• Four complimentary full-convention registrations per table.
  (Additional full-convention registrations for sponsor staff available at $175 each.)

Looking for additional presence? Interested in just exhibiting and advertising? Support high school journalism and expand your reach with additional exposure.

Please review the specifications and deadlines below.

Tradeshow exhibit tables

Exhibit booth / $1,200

10×10-foot booth space, including 8-foot drapery black wall, 3-foot side drape, table and chairs.

Opportunity to increase booth size in 10×10-foot increments, $600 each, no limit.

Nonprofit exhibit space / $750

10×10-foot booth space, including 8-foot drapery black wall, 3-foot side drape, table and chairs. 

Must be a registered 501(c)(3) organization or a nonprofit college/university.

Opportunity to increase booth size in 10×10-foot increments, $600 each, no limit.

Early exhibit setup / $400

10×10-foot booth space, including 8-foot drapery.

Early setup starts at 3 p.m. Wednesday, April 6.

Convention-program advertising

Inside front cover / $1,500

Two-page spread / $1,800

Full page / $1,500

Half page / $800

The contract deadline is March 21, 2022.

To register, download the sponsor agreement.

The interactive PDF also allows you to designate your preferred booth space.

Logo and advertising deadlines are below. 

For sponsorship questions and information, contact
NSPA’s Ashley Tilley,
ashley@studentpress.org,
612-200-9254.

For questions on submissions of ads and logos, contact
NSPA’s Ron Johnson,
ron@studentpress.org.

Send files and information to the designated email addresses below.

File names

In all file names, please begin with your organization’s name/abbreviation, followed by the file’s content and the date in numerical form. For example — name.logo.091521.jpg

Send files and information to the designated email addresses below.

Program ads

Color ads in the printed convention program

Spread: 17 x 11 high-resolution PDF file.
Full page: 8.5 x 11 high-resolution PDF file.
Half page: 8.5 x 5.5 high-resolution PDF file.

Ads with page bleeds require 3 picas of external space off the page. Otherwise, we will fit the ad to the page’s internal margins.

Email to Ron Johnson, ron@studentpress.org.

Sponsor-specific email blast

Upload the email’s individual components —
high-resolution image/s, text and links.

Do not pre-package email content.

In the text file, include the full subject line and preview text, as well as the preferred time and date for the email. Eligible times are from two weeks prior to two weeks after the convention start date.

Email to Ron Johnson, ron@studentpress.org.

Convention mobile app banner ad

2000×750 pixels, high-resolution JPG,
with URL to the designated link.

Email to Ron Johnson, ron@studentpress.org.

Sponsored tweets
to @NHSJC, @NSPA and @nationalJEA followers

Upload text, image and link. In the text file, include the preferred time and date.

Email to Ron Johnson, ron@studentpress.org.

Delivery arrival by March 30, 2022

third of three deadlines

Bag inserts

One promotional item to be inserted in the attendee tote bag.

Shipping details for the bag insert can be found in the vendor kit. The vendor kit will be emailed from Viper Tradeshow Services.

This freight must be received at the advanced warehouse no later than Wednesday, March 30, 2022.

Email contact is Ashley Tilley, ashley@studentpress.org. 

Exhibit hall: Westin Bonaventure Pasadena Room

Exhibit early move-in & setup

3-5 p.m. Wednesday, April 6
Additional fees apply.

Exhibit regular move-in & setup

7 a.m.-12:30 p.m. Thursday, April 7
The hall opens at 1 p.m.

Exhibit hall hours

1-7 p.m. Thursday, April 7
8 a.m.-4 p.m. Friday, April 8

Hotel room reservations

The hotel room reservation link will be sent to vendors in advance of opening to registrants, before Feb. 8.

Hotel shipping information

Shipping information will be provided in the vendor kit. It will include —

• Shipping details, dates, and addresses
• Exhibit floor furniture order forms
• Exhibit floor internet and electricity order forms

The vendor kit will be emailed from the drayage company — Viper Tradeshow Services. Viper is in charge of building out the booth spaces on-site.

Viper contact:
Ryan Azarela, Azarela@vipertradeshow.com